Co-founder · Technology and search
Nick
Previously at Microsoft, Amazon and Meta, with a deep engineering background. Leads technical SEO, builds, the Named Index method and data.
- Microsoft
- Amazon
- Meta
Hong Kong · Founder led · By introductionBecome the name
Become the name
Hong Kong finds.
We handle GEO and SEO for Hong Kong companies, with websites, conversion pages and brand guidelines when you need them. From search engines to AI answers, so when buyers ask, they hear your name.
FOUNDERS
- Microsoft
- Amazon
- Meta
- HSBC
Buyers ask Google, then they ask AI. Whether your name is in the answer often decides who receives the next enquiry.
Ten services, three wings.
GEO and SEO at the centre. Websites, conversion and brand help visitors decide. Scorecards and care keep results going. Ads are not a primary service.
WING I
Found
So search engines and AI understand exactly who you are.
01
GEO / AI search visibility
So Google AI Overviews and Gemini name you accurately when buyers ask.
Flagship02SEO
A sound, well structured organic foundation built for qualified enquiries.
Search engine optimisation03Technical audit
One clear report on how search engines and AI actually see your site.
One off entry project04Local search and Google Business Profile
So nearby buyers find you on Google Maps and feel safe getting in touch.
Maps and reviewsWING II
Chosen
So visitors decide with confidence once they arrive.
05
Website design and build
A site that looks credible, reads clearly and has its search foundations already in place.
New or rebuilt06Conversion and landing pages
Turning the people who already visit into real enquiries.
Forms, calls to action, landing pages07Brand guidelines
A compact, practical system so every page and post sounds like the same hand.
Voice, vocabulary and visualsWING III
Kept
So progress stays visible and the site stays sound.
08
LinkedIn and content operations
A steady rhythm of content worth quoting, every piece checked before it goes out.
Cadence, topics and sign off09Monthly scorecard
One page a month that shows exactly where search, AI and enquiries stand.
Ongoing retainer10WordPress care and training
A site that stays secure and stable, and a team that can update it with confidence.
Maintenance and in house editingOne page a month on how AI describes you.
A fixed question set, re-tested monthly in Google AI Overviews, AI Mode and Gemini. Mention, accuracy and link recorded, every row dated.
NAMED INDEX · MONTHLY SCORECARDSample format
INDEX58/100
| Fixed question | Platform | Result | Description | Link |
|---|---|---|---|---|
| B2B website design firm Hong Kong | AI Overviews | Mentioned | Accurate | Yes |
| Compare SME SEO consultants | AI Mode | Not mentioned | · | · |
| What is a GEO service | Gemini | Mentioned | Partly accurate | No |
| WordPress care Hong Kong | Google Search | Position 4 | Accurate | Yes |
Five steps, each with something you can hold.
- 01
First conversation
Your business, buyers and goals. Thirty minutes, no sales deck.
- 02
Baseline
A technical audit plus a Named Index baseline of where you stand in search and AI.
- 03
Scope in writing
Priorities, deliverables and owners, set out in writing.
- 04
Delivery
Foundations first, then content, site or conversion work.
- 05
Monthly scorecard
Same method, dated report, next month's priorities.
Work you can open and check.
Five businesses the founders operate themselves. Recorded as baseline, work and dated observation. Not invented client returns.
Founder-operated · Company services
BizAion
Hong Kong company formation and business-services brand. Public site and service structure built for search and bilingual visitors.
Founder-operated · Hong Kong junk removal
Junk Removal HK
Hong Kong junk removal service site. Bilingual content, business schema, crawler settings and profile readiness.
Founder-operated · US local services
Junk Removal Big Bear
Big Bear area junk removal. Local-search-ready service site and profile direction.
Founder-operated · Moving
Brothers Moving
Moving services brand site. Clear scope, process and local enquiry paths.
Founder-operated · Painting
Brothers Painting
Painting services brand site. Service clarity and local search foundations for nearby customers.
Led personally by Nick and Joan.
Co-founder · Brand and content
Joan
Previously in marketing at HSBC. Leads brand voice, content direction, LinkedIn operations and client communication, so every line reads professionally and naturally.
- HSBC
Candour is part of the service.
I
No guarantees
Rankings, AI citations and traffic are decided by third parties. We guarantee none of them.
II
No invented numbers
No fictional client returns, no borrowed logos.
III
Everything dated
Each observation lists date, platform, location and method.
IV
You own it all
Domain, content and accounts are yours, ready to hand over.
Search and AI guides for Hong Kong companies.
Guide · 2026-11-06
What is GEO? A practical guide for Hong Kong companies
GEO, generative engine optimisation, is the work of getting Google AI Overviews, Gemini and other AI answers to describe your brand accurately. How it relates to SEO, how it applies in Hong Kong, and how to begin.
ReadGuide · 2026-11-06SEO and GEO: what is the difference?
SEO gets pages found in search results. GEO gets your brand described accurately in AI answers. They share a foundation but are measured differently.
ReadChecklist · 2026-11-06AI search readiness: a ten point self check
Ten checks you can run today to see whether your site is ready to be understood and quoted by Google AI Overviews and Gemini.
ReadGuide · 2026-11-06Choosing an SEO agency in Hong Kong: eight questions to ask
Eight questions worth asking before you hire an SEO or GEO agency, to separate reliable service from empty promises.
ReadQuestions
What does Named · 點名 offer?
GEO and AI search visibility, SEO, technical audits, local search, website design and build, conversion and landing pages, brand guidelines, LinkedIn and content operations, a monthly scorecard, and WordPress care and training, for Hong Kong companies.
What is the Named Index?
Our GEO measure: a fixed question set re-tested monthly in Google AI Overviews, AI Mode and Gemini, recording whether you are mentioned, whether the description is accurate, and whether a link appears.
Do you guarantee rankings or AI citations?
No. Rankings and AI answers are decided by third parties. We commit to a clear scope, correct setup and honest reporting.
How is pricing set?
We do not publish prices. Work is mid to premium, scoped after a first conversation or technical audit.
Where should we start?
Most companies start with a technical audit, then decide on SEO, GEO, a website or the monthly scorecard.
Who do you work with?
Any Hong Kong company: B2B, professional services, local services and new brands.
First conversation
It begins with a quiet, direct conversation.
Tell us about the business, the site and the goal. We clarify the problem first, then propose a scope. Every engagement is led by the founders.